Marketing

We deliver inventive and relevant marketing that comes directly from your brand's core values.
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What is SEO?

Search Engine Optimization (SEO),

is the practice of optimizing a website's code, content, and structure to make it visible on a search engine results page for particular keywords or combinations of keywords. With our team of expert online marketers, we focus on increasing the quantity and quality of traffic to your website through organic search engine results.

THE ADVANTAGES OF SEO

SEO is one of the most important and effective online marketing strategies, as it increases traffic and promotes brand credibility. By increasing the quality and quantity of traffic to your website, here are a few benefits:

    • SEO provides quantifiable and trackable results
    • Potential customers from a search engine are already interested in what you're selling, so they're more likely to purchase
    • Better branding since higher rankings on search engines are associated with crediblity and reputation
    • More traffic to your website from all the search engines

Website Marketing SEO
SEO Keywords Targeting Web Design

KEYWORD TARGETING

Our team researches a set of keywords that best fits your website and are effective in presentation on search engine results. We find keywords that are actually used by the people most likely to require your service. These become your targeted customers who have already shown interest in your service due to the keywords they used on a search engine.

We find the best customers for your business by often recommending a long-tail keyword strategy. Many people are searching for very popular keywords like "football." Then we have a smaller number of folks who are searching for "football fields." When we implement our long-tail keyword strategy, we can focus on the targeted customers that are searching for long phrases like "camo customizable football skin." Longer keywords offer higher conversions because people are more specific about what they want.

LINK BUILDING

Link building is an integral part of SEO and is the process of acquiring hyperlinks from other websites to your own. Increasing the number of high-quality links directed to your website can increase your chances of ranking highly on search engines. Benefits of link building include:

  • Builds relationships as link building involves outreach to other relevant businesses in your industry
  • Good links from highly-visited domains leads to increased traffic to your website
  • Links help build your brand and help establish your business as an authority figure in your industry
SEO Link Building

HOW WE DO IT

An initial audit that includes keyword research and competitive review is completed in order to build a
project plan that has a clear path to success. Our five step process ensures your business gets the result it deserves.

Discovery

Project Overview | Keyword Research | Competitive Analysis | SEO Audit

Strategy

On-Site Strategy | Off-Site Strategy | Content Strategy | Goals to Measure Campaign Performance

On-Site Optimization

Content Implementation | Technical Implementation

Content Marketing

Content Creation | Influencer Outreach | Public Relations | Social Media

Analysis & Reporting

Monthly Performance Report | Quarterly Review

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